The logos of a company or brand showcases the main motive and purpose of the organization. It is the main attraction to the customer. Following is the list of popular logo redesigns
of some international brands in the year 2022.
Baskin Robbins
The famous ice cream brand has changed its logo for the fifth time this year 2022. The pink color is prominent in all the old and new logos. The company holds a slogan ‘31 flavor’, which implies each flavor a day. The logo holds the number ‘31’ in the middle of the design similar to the old one.
What is the secret 2-digit number hidden in the logo of Baskin Robbins?
- A. 21
- B. 31
- C. 30
- D. 32
The Baskin-Robbins pink and childish blue font was changed to bracing brown and pink typecase. This logo rebranding in 2022 got great acclamation in the market.
M&M’s
Famous chocolate candies brand changed the dark brown color lettering to a light chocolate brown. The alignment of the two-dimensional wordmark in the label is changed from a diagonal to a horizontal look.
Batman
The iconic comic Batman logo has been redesigned for the first time since 2011. Unlike the older one, the bat coming behind the name, the changed design has a subtle view of the bat within the red wordmark giving a sleek look.
Anheuser-Busch
The American alcoholic beverage company changed its majestic red emblem to a positive, royal golden one. There is a visible change in the direction of the eagle from left to right. The capital A letter in its cursive style looks classic in mono-color along with the change of Anheuser-Busch inscription from bold one to elegant black typecase.
After six years, a major platform of social media,‘Instagram’ made some minimal yet noticeable changes like thicker white lines and bright colors. The users felt the new appearance of the logo to be more vibrant and cool.
Chrome
Chrome has made very subtler alterations to the logo, where the inner blue circle is made a little bigger and it is a 2-dimensional emblem with no shadows. The colors in the icon are slightly brightened too.
Logo Design Trends For 2022
Let us look into the drastic changes in logo design trends from 2021 to 2022. The booming graphic designers have incorporated new effects into the wordmarks, and 3D logos. Most important rebrands eagerly followed the latest trend. Logo redesigns of 2022 display noticeable changes that are minimal and also dramatic (multicolored gradients, font style change, background color change, etc).
Long logos, blur, candy, outline, neon vision, holographic, and cartoon logos are some of the trendy sleeks designers are exploring.